Rating: 7/10
Label: Ripple Music 2012
Review by Kimmo Toivonen
"Trucker Diablo". "The Devil Rhythm". Opening track "Drink Beer, Destroy". Four rough-looking guys posing in front of a truck. Ok, I was almost certain that this would be the kind of straight-forward, boring biker rock that I rarely have time for, but I'm glad to say I was wrong!
Make no mistake, "The Devil Forward" is straight-forward biker rock but it isn't boring. Despite their rough style and sound, these guys obviously aren't afraid of writing songs with big melodic hooks. The opening triple threat of "Drink Beer, Destroy", "Juggernaut" (feat. Ricky Warwick) and "Big Truck" proves just that, these songs have probably the sharpest hooks of the album.
The rest of the songs do dot quite reach the level of the first three, but they're still decent enough. Maybe they could have benefitted of a slightly more polished production, some of the songs sound a bit muddy. "Black And Blue" is possibly the worst case, with vocals a bit low in the mix and the overall sound being somehow chaotic. Maybe it's what the band wanted, you never know...
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